Motion Content Group and The Film Critics Guild Announce 2021 Critics’ Choice Awards


Motion Content Group, the content investment, production and distribution business of GroupM, and The Film Critics Guild have announced the third annual Critics’ Choice Awards, these awards are unique as they are the only ones designed, curated and led by film critics and have become the nation’s most credible film and content awards.

The Film Critics Guild is a pan-Indian body of reviews across languages ​​and formats. The 2021 edition of the awards will carry on the legacy of last year’s awards, which were the first awards in the world to be held virtually before lockdowns were even part of our lives due to the COVID19 pandemic. .

This year, the Critics’ Choice Awards will recognize the content and performances of short films, web series and feature films produced and distributed in Indian languages. A true national award, nominees and winners will be the best in each category, regardless of content language.

Hosted by Neha Dhupia and stand-up comedian Sorabh Pant, the 2021 Critics’ Choice Awards will be peppered with artists and creators from across the country converging on the event hosted virtually and streamed on social platforms.

Sharing his thoughts on the virtual awards ceremony, Sudip Sanyal, Head of Motion Content Group India, said, “We want to continue delivering content initiatives that will entertain our audience throughout the event. This year’s event will see celebrities speak candidly about the changing narrative of Indian cinema. We hope the awards continue to resonate with the industry and the public as we continue to strive to make it bigger and better every year.

Anupama Chopra, President of the Film Critics’ Guild, said: “It has been a pivotal year for entertainment, but despite the gargantuan odds of 2020, great stories have survived and thrived. The upcoming awards ceremony is a celebration of those stories that have sustained us!

Ashwin Padmanabhan, President – Trading & Partnerships, GroupM India said: “It has been a cathartic year and it is heartwarming to see creators striving to bring such prodigious content to the public, such effort and such content should be recognized and this is why the 2021 edition of the Critics’ Choice Awards are special, we are delighted to partner with the Film Critics Guild and wish all the best to all creators.

The virtual event will take place the 2nd week of February. Short film and series nominations were announced on January 12 and feature film nominations were announced on January 28.

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